Industry news

Published on September 25th, 2013 | by Supworldmagazine


New Products @ Paddle Expo 2013 – NEW Paddle Brand: SupR

After nearly two years of development the new company SupR paddles in cooperation with former World Champion in White water racing, Olaf Schwarz developed a Stand Up Paddle with the distinctive Ergologic shaft. The reason to develop this shaft was that we were convinced that the ergonomics of the existing straight shafts was not right and a lot of energy put in strokes was spilled.

SupR Performance Range

The continues curved shape of the shaft is to ensure the optimal power transmission of the towing arm with all fingers and a straight wrist. Because of the continues curve of the shaft it is possible to enter the water 30 centimetres further in front than with normal straight shafts. This increases momentum and gives a higher speed with using less power. Another big advantage of the ergonomic shaft design is that it makes paddling less physically demanding and reduces the risk of injuries of the wrists and shoulders. The ovalised hand grip ensures a very comfortable grip feeling while making side changes one side of the board to the other and back.

Ergologic paddles will be available with two different blade shapes (Race & Wave), produced with the Semi-Core concept, and are part of the SupR performance range. Weight of the full carbon race paddle 550 gram (depending on length and blade size). Together with the slightly bend, super thin and stiff paddle blade the Ergologic is a great paddle for those who want to race as well as for recreational paddlers who like to paddle long distances.

About SupR

We feel passionate about creating the highest quality stand up paddles and providing you with great service. With our SupR (super…) friends in the SUP world, we develop the best designs. Double Dutch, the company with over 30 years of experience in designing high quality paddles for competition and recreational canoeing, will take care of the production. This is how we are able to deliver the highest quality SUP paddles in the market. Perfectly designed for your ultimate performance on the water.



This serie of articles, called “NEW @ PADDLEexpo 2013” and produced by KS Publishing (publishers of Kayak Session, Paddle World and Sup World magazine, showcases the new products for 2014 to be exposed at the PADDLEexpo show taking place in Nuremberg, Germany on October 2nd, 3rd and 4th. PADDLEexpo is the world’s largest paddlesport-specific trade show (‘trade show’ meaning entrance is reserved for professionals) highlighting what the general public will find on shelves and in stores in 2014. It includes everything from kayaks and canoes to stand-up paddle boards and inflatables, with the apparel and accessories needed for it all. See the product and meet the manufacturer at PADDLEexpo 2013 in Nuremberg > www.paddleexpo.com

Tags: , ,

Back to Top ↑